CapCut

CapCut

Freemium

Free AI-powered video editor for social media with templates, auto-captions, and AI video generation tools

AI Video GenerationAI VideoAI Social MediaAI DesignContent CreatorMarketerSolopreneur
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What is CapCut?

CapCut is the world's most widely used free video editor, developed by ByteDance and purpose-built for short-form social media content. With hundreds of millions of active users globally, it offers a full suite of editing tools across mobile, desktop, web, and tablet, all completely free for most use cases. CapCut's AI toolkit includes auto-captioning, background removal, motion tracking, AI-generated video clips, voice cloning, and access to the Seedance and Dreamina models for text-to-image and text-to-video generation. Its template library is constantly refreshed with trending formats synced to popular TikTok sounds and aesthetics. The Pro plan adds 4K export, advanced AI tools, and commercial licensing. CapCut also offers Pippit AI, a smart creative agent for brands generating product ads, and Dreamina for full AI video generation.

Key Features

Free Multi-platform Video EditorAuto Captions and SubtitlesAI Background RemovalMotion TrackingAI Video Generation with SeedanceDreamina Text-to-Image and VideoAI Voice CloningText to Speech in Multiple LanguagesTrending Template Library4K Video Export on Pro PlanChroma Key and Green ScreenAI Image Enhancer and UpscalerNoise Reduction and Audio CleanupAI People RemoverFace Cutout ToolAI Inpainting for VideoPippit AI Smart Creative Agent

How to Use CapCut

1Download CapCut on mobile or open capcut.com on desktop for free
2Import your raw footage or choose a trending template to start from
3Use auto-captions to transcribe and style your subtitles automatically
4Apply AI background removal, effects, filters, and transitions
5Add music from the library or use text-to-speech voiceover
6Export directly to TikTok, Instagram, YouTube, or save to device

✅ Best For

  • TikTok and Instagram Reels creators looking for free powerful editing
  • Social media managers producing high-volume short-form content
  • Small business owners making product videos without design skills
  • Students and beginners learning video editing with zero cost
  • Content teams needing quick template-based video production

❌ Not For

  • Professional cinematic film production with complex VFX
  • Long-form documentary or narrative video editing
  • Users with strong data privacy concerns given ByteDance ownership
  • Projects requiring fine-grained professional audio engineering

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Pricing

Free$0
  • ✓Full editing
  • ✓auto-captions
  • ✓basic AI
  • ✓1080p export
Standard$5-10/mo
  • ✓Premium templates
  • ✓AI credits
  • ✓commercial rights
Pro$9.99/mo
  • ✓4K
  • ✓motion tracking
  • ✓voice cloning
  • ✓full AI toolkit
Teams$24.99/mo per user
  • ✓Team collaboration
  • ✓shared assets
EnterpriseCustom
  • ✓SSO
  • ✓centralized billing
  • ✓advanced management

Prompts to Try

Create a trending TikTok-style video ad for my bakery using CapCut's food templates

Add auto-captions to this 60-second reel and style them in bold yellow animated text

Remove the background from this product video and replace it with a clean white studio look

Use Cases

A TikTok creator records a talking-head video on their phone and uses CapCut's auto-caption feature to add styled subtitles in under 3 minutes before posting directly from the app
A small e-commerce brand owner uses CapCut's AI background remover to isolate their product from a kitchen table photo shoot and places it on a professional white background for an Instagram ad
A social media manager produces a full week of Reels by applying 7 different trending CapCut templates to the same product footage, exporting each in under 10 minutes
A content creator uses CapCut's voice cloning feature to narrate a faceless YouTube Shorts video in their own voice without recording a single line of audio
A restaurant owner films a 90-second behind-the-scenes cooking reel, adds trending audio from CapCut's library, and exports directly to TikTok with one tap from their phone
A marketing team uses Dreamina via CapCut to generate AI product shots and short video clips for a campaign launch without organizing a photography session

Frequently Asked Questions