Publer

Publer

Freemium

The affordable multi-platform social media scheduler with AI captions, bulk scheduling, and auto-recycling.

AI Social MediaAI Social MediaContent CreatorMarketerSmall BusinessSolopreneur
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What is Publer?

Publer is a social media management and scheduling platform built for freelancers, small agencies, and growing businesses that want powerful features without paying Hootsuite prices. It supports 12 social networks including Instagram, Facebook, LinkedIn, TikTok, X, Pinterest, YouTube, Google Business, and more. Publer includes AI-powered caption writing via GPT-4, AI image generation via DALL-E 3, bulk post scheduling from a CSV, RSS auto-posting, and a content recycling engine that automatically re-queues your best evergreen content. Its per-account pricing model means you only pay for what you actually use, making it unusually cost-effective for small teams. A free plan supporting 3 social accounts is available with no credit card required, and paid plans start at just $12 per month.

Key Features

Multi-Platform SchedulingAI Caption WriterAI Image GeneratorBulk Post UploadContent RecyclingRSS Auto-PostingLink ShortenerMedia LibraryContent CalendarTeam CollaborationPost PreviewHashtag ManagerFirst Comment SchedulingAnalytics DashboardBest Time to PostVistaCreate IntegrationZapier Integration

How to Use Publer

1Sign up and connect your social accounts
2Create posts using the composer or import via CSV
3Add AI-generated captions and images
4Set your posting schedule or enable auto-recycle
5Monitor performance in the analytics tab

✅ Best For

  • Freelancers and solopreneurs managing multiple brand accounts on a tight budget who need a reliable scheduler that covers every major platform without a high monthly cost.
  • Content creators who batch-produce content and want to upload dozens of posts at once via CSV, then let Publer handle the publishing automatically for weeks at a time.
  • Small agencies managing 5 to 20 client accounts that need scalable per-account pricing, team seat management, and an approval workflow without enterprise-level overhead.

❌ Not For

  • Teams that need a built-in social inbox to manage comments, DMs, and mentions directly from their scheduling tool, as Publer does not currently offer a native social inbox.
  • Organizations that require deep native analytics with competitor benchmarking and custom reporting, as Publer's analytics are functional for basic tracking but not enterprise-grade.

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Pricing

Free$0
  • ✓3 accounts
  • ✓10 posts/account
  • ✓basic scheduling
Professional$12/mo
  • ✓3 accounts
  • ✓unlimited scheduling
  • ✓all networks
  • ✓RSS
Business$21/mo
  • ✓3 accounts
  • ✓AI captions
  • ✓analytics
  • ✓recycling
  • ✓team seats

Prompts to Try

Write a professional LinkedIn post announcing our new service offering in 150 words

Create 5 Instagram captions for product photography posts with a minimalist brand tone

Generate a Twitter thread of 6 tweets explaining the top benefits of intermittent fasting

Use Cases

Rohan, a freelance social media manager, uses Publer's CSV bulk upload to schedule a full month of client posts for 8 different brands in one Monday morning session, then checks in weekly to review analytics.
A travel agency owner uses Publer's RSS auto-posting feature to automatically share their latest blog posts to LinkedIn and Facebook the moment they publish, keeping their social profiles active without any manual work.
Elena, a fitness coach, uses Publer's content recycling feature to ensure her top 20 evergreen posts about nutrition and training re-publish automatically every 3 months, keeping her Instagram feed alive even during busy periods.
A digital marketing team at a local restaurant chain uploads their weekly promotion graphics and lets Publer's AI caption writer generate unique captions for each platform, cutting their content production time by half.
James, a SaaS founder, uses Publer to schedule the same blog post as a Twitter thread, a LinkedIn article excerpt, and a Facebook post all at once using the platform-specific customization feature.

Frequently Asked Questions