Airtable at a glance

Starting price: $20/seat/mo (Team)
Free plan: Yes
Platforms: Web, Mobile, API

What is Airtable?

Airtable looks like a spreadsheet and behaves like a relational database, which is why non-technical teams adopt it to run operations that would otherwise sprawl across disconnected sheets. Linked records, views, Interfaces for stakeholder-facing dashboards, automations and AI fields let one team build a CRM, a content calendar and an inventory tracker on the same data model without writing SQL.

Two commercial points. Billing is per editor, so anyone who modifies a record is a paid seat while read-only viewers are free on every plan, with published tiers running from free through roughly $20 Team and $45 Business to custom Enterprise. Add-ons including Portals and AI credit packs sit outside those figures. More significantly, Airtable agreed in August 2026 to be acquired by Bending Spoons for $1.285 billion, so budget for the possibility of pricing changes rather than assuming current rates hold.

Key Features

Relational TablesLinked RecordsMultiple ViewsKanban BoardsGantt TimelineBuilt-In AutomationsInterface DesignerAirtable FormsAI FieldsSync SourcesExtensions MarketplaceRevision HistoryGranular PermissionsREST APIFree ViewersAutomation ScriptingSAML SSOAdmin Panel

Integrations

Communication

SlackGmail

Storage

Google Drive

Automation

Zapier

CRM

SalesforceHubSpot

Project Management

JiraGoogle Calendar

Writing & Docs

Notion

Design

Miro

Development

GitHub

Other

OpenAI

How to Use Airtable

1Create a free Airtable account and workspace

2Build a base from a template or from scratch

3Define tables, field types and links between records

4Add views for each person or workflow

5Create automations triggered by record changes

6Build an Interface so collaborators work without touching the raw table

7Invite editors and watch your seat count

Who is Airtable for?

✅ Best For

Operations, content and marketing teams who have outgrown shared spreadsheets and need structured, linked data without hiring an engineer
Agencies and client-service firms building project trackers, content calendars and lightweight CRMs that non-technical staff can maintain themselves
Teams that want a single source of truth other automation tools can read from and write to, since Airtable is the most commonly connected database in the no-code stack
Organisations where most people only need to view or submit data, because viewers and form submitters are free and only editors are billed

❌ Not For

Large datasets, since record caps per base tighten by tier and heavy CRM-style bases hit them faster than teams expect
Teams where many people need edit access, as per-editor billing means a casual contributor who fixes one field a month costs a full seat
Data-heavy integrations, because the API rate limit of roughly five requests per second per base is a hard cap that does not lift on any tier
Polished client-facing portals, since Interfaces and the Portals add-on are functional but limited compared to a real frontend tool

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Pricing

Is Airtable free? Yes, there is a free plan. Paid plans start at $20/seat/mo (Team).

Free$0

✓Unlimited bases
✓1,000 records per base
✓up to 5 editors
✓1 GB attachments

Team$20/seat/mo

✓50,000 records per base
✓25,000 automation runs
✓Gantt and timeline views

Business$45/seat/mo

✓125,000 records per base
✓SAML SSO
✓granular permissions
✓20,000 AI credits per seat

Enterprise ScaleCustom

✓Around 500,000 records per base
✓audit logs
✓enterprise governance
✓enhanced support

Prompts to Try

Build a content calendar base with linked tables for briefs, writers and publication dates

Create an automation that posts to Slack whenever a record moves to the Approved status

Design an Interface where clients can review deliverables without editing the base

Add an AI field that summarises long customer feedback into a one-line theme

Use Cases

Nadia runs content for a media agency and rebuilt her editorial calendar in Airtable with linked tables for briefs, writers and clients, so she can see every deadline by owner and stopped double-booking freelancers entirely.

Marcus manages inventory for a specialty food importer. His base links suppliers, SKUs and shipments, and an automation alerts him in Slack when stock drops below reorder point, which ended two years of accidental stockouts.

Priya coordinates a research programme at a university and built an Interface that lets 40 field researchers submit findings through a form without ever seeing the underlying table, keeping her data clean and her seat count at three.

Owen runs a recruiting firm and uses Airtable as a lightweight CRM where candidate records link to roles and clients, and an AI field summarises each CV into three lines so his shortlist reviews take minutes instead of an afternoon.

Freya handles event production and tracks 200 vendors across a base with kanban and calendar views, so her run-of-show, budget and contact list all read from one record set instead of three drifting spreadsheets.