Frase

Frase covers the content lifecycle in a single editor: SERP research, brief creation, AI-assisted drafting, content scoring and AI search visibility tracking. Its dual scoring is a genuine differentiator, giving separate grades for traditional search optimisation and for generative engine visibility, and its agent handles research, outlines and drafting autonomously. It also supports programmatic generation from data for teams producing content in batches. Pricing is among the most accessible in the category, with entry plans reported from around $15 to $39 monthly depending on tier and billing, roughly $103 for a professional plan covering three seats, and a 7-day trial. Two caveats: AI writing credits are metered separately from document allowances, so heavy drafting incurs overages, and AI visibility tracking starts with a small number of platforms and only widens at higher tiers.