Landbot

Landbot

Freemium

No-code AI agent and chatbot builder for WhatsApp and websites that combines structured flows with AI flexibility.

AI Chatbot Builder ToolsAI Customer SupportAI SalesMarketerSmall BusinessSolopreneur
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What is Landbot?

Landbot is a no-code builder for marketing, sales and support teams who want conversational experiences that look designed rather than bolted on. Its visual flow editor is among the most approachable in the category, and it has repositioned from chatbot builder to AI agent platform, with WhatsApp now on its own dual pricing track alongside web and Messenger. Two things decide the real cost. Pricing is in euros across five paid tiers plus a permanent free Sandbox of 100 chats a month, with Starter around 40 euros monthly including 500 regular chats and just 100 AI chats. AI chats meter separately from regular chats on every tier, and overages are reported at roughly 0.10 euros each, so a busy month can add meaningfully to the bill. Landbot is also text-only, so teams needing voice or phone agents will need a different platform.

Key Features

No-Code Visual Flow BuilderWhatsApp Business AutomationAI Agent + Rule-Based Hybrid FlowsLead Qualification TemplatesNPS & Survey BotsBranded Conversational Landing PagesCRM & Helpdesk IntegrationsLead Scoring & RoutingAppointment Booking FlowsMulti-Language SupportAPI & SDK for Custom BuildsAnalytics & Conversion TrackingPre-Built Template LibraryTeam Collaboration ToolsWebhook-Based Automation

Integrations

CRM
HubSpotSalesforce
Automation
ZapierMake
Data & Spreadsheets
Google Sheets
Other
Calendly
Marketing
Mailchimp
E-commerce
Stripe
Communication
Slack

How to Use Landbot

1Sign up and choose a template or start from scratch
2Build your flow using the drag-and-drop canvas
3Connect AI steps for open-ended questions
4Integrate with your CRM, calendar, or helpdesk
5Publish to your website embed, full-page bot, or WhatsApp

✅ Best For

  • Marketing and demand-generation teams who want to replace static lead capture forms with interactive conversational flows that qualify and route leads automatically.
  • B2B companies running WhatsApp-first outreach campaigns who need structured, Meta-compliant automation that handles thousands of conversations without manual intervention.

❌ Not For

  • Businesses looking for a native live chat and shared inbox solution as Landbot is a bot-building platform and does not include built-in human agent inbox features comparable to dedicated helpdesk tools.
  • Large enterprises needing enterprise SSO, complex RBAC, or dedicated compliance frameworks as these features are limited in Landbot's current tier structure.

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Pricing

Sandbox$0
  • ✓Limited chats
  • ✓basic builder
  • ✓no integrations
Starter€40/mo
  • ✓500 chats/month
  • ✓basic integrations
Pro€100/mo
  • ✓2
  • ✓500 chats/month
  • ✓all integrations
  • ✓remove branding
Business€400/mo
  • ✓Custom chats
  • ✓priority support
  • ✓dedicated success manager
WhatsApp BusinessCustom
  • ✓WhatsApp-specific plans with Meta-compliant flows

Prompts to Try

What services are you looking for today?

What is your monthly budget?

When would you like to schedule a demo?

How many employees does your company have?

What problem are you trying to solve?

Use Cases

A B2B software agency replaces its website contact form with a Landbot lead qualification bot that asks five targeted questions and routes hot prospects directly to a sales calendar booking link, increasing qualified demo bookings by 38%.
A real estate company deploys a WhatsApp Landbot that responds to property inquiry messages 24/7, collects buyer preferences, and schedules viewings automatically without any agent involvement outside business hours.
A SaaS company builds a post-signup onboarding bot using Landbot that walks new users through feature setup with interactive steps, reducing time-to-value from 3 days to same-day.
A marketing agency creates a branded full-page Landbot experience for a product launch campaign that collects emails and segments respondents by interest, capturing 2,100 leads in the first week.
An HR team uses Landbot to build an employee satisfaction NPS survey deployed via WhatsApp, achieving a 74% completion rate compared to 22% on email surveys.

Frequently Asked Questions