ManyChat

ManyChat

Freemium

Social media chatbot automation platform for Instagram, Facebook Messenger, and WhatsApp with no-code flows.

AI Chatbot Builder ToolsAI SalesAI Customer SupportMarketerSolopreneurSmall Business
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What is ManyChat?

ManyChat is the leading chat marketing automation platform for creators, e-commerce brands, and marketers who want to turn Instagram DMs, Facebook Messenger conversations, and WhatsApp messages into revenue-generating workflows. Used by over 1 million businesses globally, ManyChat lets you automate comment replies, DM sequences, lead capture, and promotional campaigns without any coding using its visual flow builder. Its AI-powered smart replies handle unrecognized messages while the advanced segmentation and broadcast features let you send targeted campaigns to specific audience segments. ManyChat is the tool of choice for social commerce businesses that want to convert social engagement into sales conversations at scale.

Key Features

Instagram DM AutomationFacebook Messenger FlowsWhatsApp Business CampaignsComment-to-DM AutomationVisual Drag-and-Drop Flow BuilderAudience Segmentation & TagsBroadcast Message CampaignsAI Smart Reply for Unrecognized MessagesLead Capture & CRM SyncE-commerce Order Tracking FlowsKeyword-Triggered AutomationsA/B Testing for FlowsAnalytics & Conversion TrackingSMS & Email Channel IntegrationTikTok Comment Automation

Integrations

E-commerce
ShopifyStripe
Automation
Zapier
CRM
HubSpot
Marketing
ActiveCampaignKlaviyoMailchimp
Data & Spreadsheets
Google Sheets

How to Use ManyChat

1Connect your Instagram, Facebook, or WhatsApp account
2Build your automation flow using the visual editor
3Set triggers for keywords, comments, or story mentions
4Configure lead capture or product showcase sequences
5Launch and track performance in the analytics dashboard

✅ Best For

  • Instagram-first e-commerce brands and content creators who want to convert every post comment or story reply into a DM conversation that captures leads and drives purchases.
  • Social media marketers running campaigns that require automated follow-up sequences, giveaway entry flows, or product drops where speed of response is the competitive edge.

❌ Not For

  • Businesses whose customer conversations happen primarily on their website or help center rather than on social media platforms as ManyChat does not include a native website chat widget.
  • Teams that need a fully featured CRM, helpdesk ticketing, or call center integration as ManyChat is a marketing automation tool focused on social channels and not a complete customer support platform.

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Pricing

Free$0
  • ✓1
  • ✓000 contacts
  • ✓Instagram
  • ✓Facebook
  • ✓TikTok
  • ✓basic flows
Pro$15/mo
  • ✓Up to 500 contacts (scales)
  • ✓WhatsApp
  • ✓SMS
  • ✓email
  • ✓unlimited automations
EliteCustom
  • ✓Dedicated onboarding
  • ✓white-labeling
  • ✓customer success manager

Prompts to Try

Reply YES to get your 20% discount code

Comment GUIDE below to get the free PDF

Send INFO to learn more about this product

Type ORDER to track your recent purchase

DM me DEMO to book a free strategy call

Use Cases

A fitness influencer sets up a ManyChat keyword flow where anyone who comments WORKOUT on her Instagram reel instantly receives a DM with a free 7-day workout plan PDF, growing her email list by 3,200 subscribers in two weeks.
A Shopify dropshipping brand uses ManyChat to send abandoned cart reminders via Facebook Messenger, recovering 22% of carts that were not converting via email alone.
A restaurant chain automates WhatsApp order confirmations and delivery updates through ManyChat, reducing inbound status calls to their front-of-house team by 60%.
A B2B SaaS company runs a LinkedIn webinar promotion and funnels attendee sign-ups into a ManyChat Messenger sequence that sends reminder messages, increasing show-up rates from 30% to 58%.
A beauty brand launches a giveaway campaign where followers tag a friend in the comments to trigger an automated DM entry confirmation, generating 14,000 new Messenger contacts in 48 hours.

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Frequently Asked Questions