BreakcoldAI Sales and CRM
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AI-native CRM for agencies and solopreneurs that unifies LinkedIn, email, WhatsApp, and Telegram outreach with automatic contact enrichment.
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Apollo.io
FreemiumAI-powered sales intelligence and engagement platform with a 275M+ contact B2B database.
What is Apollo.io?
Apollo.io combines a B2B contact database with outreach execution: find verified emails and mobile numbers, build filtered prospect lists, run multi-step email sequences, dial from the platform and sync to Salesforce or HubSpot. That bundling is the appeal, since most teams otherwise pay separately for data and for sequencing. Paid tiers run roughly $49 to $119 per user per month billed annually, with monthly billing about 20 percent higher. Credits govern the real cost, and they are consumed unevenly: an email costs one, a phone number costs several, enrichment and AI research each draw their own. Two SDR teams on identical plans can therefore have very different experiences depending on whether they call. Apollo restructured pricing in late 2025 and the free tier's monthly email credits fell dramatically, so it is now an evaluation tool rather than a working one. Data quality is strongest in North America and thinner elsewhere.
Key Features
275M+ Contact B2B DatabaseAI Lead ScoringVerified Email and Phone FinderMulti-channel Sequence AutomationLinkedIn Chrome ExtensionCRM Data EnrichmentAI Email Writer65+ Prospect FiltersInbound Lead QualificationBuying Intent SignalsA/B Testing for SequencesCall Recording and DialerDeal ManagementJob Change AlertsTechnographic and Firmographic FiltersAutomated CRM SyncConversation Intelligence
How to Use Apollo.io
1Sign up for a free Apollo account
2Search the database using firmographic and role-based filters
3Add prospects to a targeted list
4Launch a multi-step outreach sequence
5Track opens, replies, and meetings booked in the analytics dashboard
✅ Best For
- B2B sales reps and SDR teams at startups and mid-market companies who need a combined prospecting database and outreach automation tool in one platform, so they can go from finding a lead to sending a personalized sequence in under five minutes.
❌ Not For
- Teams that already have a strong outbound database and only need a pure sales engagement tool, as Apollo's CRM capabilities are less robust than dedicated CRMs like Salesforce or HubSpot for complex deal management.
Reviews
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Pricing
Free$0
- ✓60 email credits/month
- ✓basic sequences
Basic$59/user/mo
- ✓Unlimited email credits
- ✓5 sequences
Professional$99/user/mo
- ✓Advanced filters
- ✓dialer
- ✓AI writing
Organization$149/user/mo
- ✓Custom permissions
- ✓advanced analytics
- ✓SSO
Prompts to Try
Find 50 VP of Sales contacts at SaaS companies with 50 to 200 employees in the US
Write a cold email to a Head of Marketing at a fintech startup mentioning their recent Series B funding
Build a 5-step sequence for outbound prospecting targeting e-commerce companies
Use Cases
An SDR at a B2B software startup uses Apollo's intent signals to identify 30 companies actively researching competitor tools and sends a personalized 4-step sequence, booking 8 demos in the first week.
A founder building a consulting practice searches Apollo for 200 CFOs at mid-market manufacturing companies, exports verified emails, and launches a drip campaign that generates 12 inbound responses in 10 days.
A sales manager uses Apollo's A/B testing to compare two subject line variants across 500 prospects and discovers one version achieves a 40% higher open rate, permanently updating the team's template.
An account executive uses Apollo's Chrome extension to enrich a LinkedIn prospect's profile with direct phone number and company tech stack data before making a cold call, increasing connection rates by 35%.
A RevOps lead uses Apollo's CRM enrichment to automatically backfill 3,000 stale Salesforce contact records with fresh job titles, emails, and phone numbers, saving two weeks of manual data cleanup.
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