Smartlead at a glance

Starting price: $39/mo (Basic)
Free plan: No
Platforms: Web, API

What is Smartlead?

Smartlead is a cold email platform built for agencies and high-volume outbound teams. Every plan includes unlimited connected mailboxes and unlimited warmup with no per-inbox surcharge, which fundamentally changes the cost maths against tools that charge per mailbox or per seat: an agency running fifty inboxes pays the same flat tier as one running five. It handles inbox rotation, deliverability monitoring and a unified master inbox for replies.

Plans run roughly $39, $94, $174 and $379 a month with about 17 percent off annually, differentiated by active lead capacity and monthly send volume rather than users. Budget beyond the subscription, though: domains, mailbox provisioning, email verification credits, deliverability testing and white-label client workspaces are all separately priced add-ons, and for agencies at scale those commonly match or exceed the plan fee itself.

Key Features

Unlimited Mailbox ConnectionsAI Email WarmupSmartAgents AI SDR AutomationUnified Master InboxMulti-channel Outreach SequencesCampaign A/B TestingEmail Deliverability AnalyticsDedicated IP Infrastructure (SmartInfra)Smart Dialer for AI CallsLead Database (SmartProspect)Email VerificationInbox Rotation and SchedulingCRM IntegrationWhite-label Agency DashboardCustom Domain TrackingWebhooks and API AccessEmail Placement Testing

How to Use Smartlead

1Connect your email accounts and enable AI warmup

2Upload or find leads using SmartProspect

3Build a multi-step outreach campaign with personalization

4Enable SmartAgents to auto-reply and qualify leads

5Monitor all replies in the Unified Master Inbox and track campaign analytics

Who is Smartlead for?

✅ Best For

Cold email agencies and outbound-heavy B2B sales teams that send thousands of emails daily across multiple client accounts and need enterprise-grade deliverability infrastructure, unified inbox management, and AI agents that can handle replies autonomously.

❌ Not For

Businesses looking for a simple one-mailbox cold email tool or a full CRM with pipeline management, as Smartlead is purpose-built for high-volume outbound infrastructure rather than end-to-end sales process management.

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Pricing

Is Smartlead free? No, there is no free plan. Paid plans start at $39/mo (Basic).

Basic$39/mo

✓2,000 active leads
✓unlimited mailboxes
✓AI warmup

Pro$94/mo

✓30,000 active leads
✓multi-channel
✓A/B testing

CustomCustom

✓Unlimited leads
✓white-label
✓dedicated CSM

Prompts to Try

Set up a 5-step cold email sequence targeting SaaS founders with a custom intro line based on their company's recent funding round

Review the deliverability health of all my connected mailboxes and flag any with spam rate above 2%

Generate a follow-up email that references the prospect's specific pain point mentioned in their previous reply

Use Cases

An outbound agency owner uses Smartlead's white-label dashboard to manage campaigns for 12 clients from a single interface, rotating across 80 sending domains and maintaining above 90% inbox placement for all accounts.

An SDR manager deploys Smartlead's SmartAgents to automatically reply to prospects who respond to cold emails with interest, qualify them with two follow-up questions, and schedule a calendar link, booking 20 meetings in a week without any manual intervention.

A solo sales consultant uses Smartlead's AI warmup to ramp up 8 new email accounts over 4 weeks, then launches a 3,000-email campaign with a 68% open rate due to strong sender reputation.

A growth hacker uses Smartlead's A/B testing to compare four different email openers across 2,000 prospects, identifies the winning variant with a 9% reply rate, and scales it to the full list.

A B2B lead gen agency uses Smartlead's unified master inbox to manage 500 simultaneous reply conversations across 20 client campaigns, assigning conversations to virtual assistants based on client and response type.