Apollo.ioAI Sales and CRM
Freemium
AI-powered sales intelligence and engagement platform with a 275M+ contact B2B database.
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Cognism
PaidPremium B2B sales intelligence platform with Diamond-verified mobile numbers, GDPR-compliant data, and global coverage for enterprise prospecting.
What is Cognism?
Cognism is a UK-based sales intelligence platform whose differentiator is data quality rather than volume. Its Diamond Data programme phone-verifies mobile numbers before they reach you, which materially improves connect rates for phone-heavy teams, and its European coverage and GDPR-first posture make it a common choice for outbound into the UK, DACH, France and the Nordics where US-centric providers thin out. Intent data and CRM enrichment sit alongside the core database. Pricing is entirely quote-based with nothing published, so treat any specific figure cautiously. Deals are built from a platform fee plus per-seat licences, and buyer-reported totals commonly land in the tens of thousands annually for small teams. Costs to check before signing: implementation fees, intent topics beyond those included, API access tier gating, annual-only contracts with 60 to 90 day cancellation windows, and renewal uplifts.
Key Features
Diamond-verified Mobile Phone NumbersGDPR and CCPA Compliant DataGlobal B2B Contact Database (EMEA, NA, APAC)Buyer Intent Data IntegrationTechnographic and Firmographic FiltersCRM Auto-Enrichment WorkflowsChrome Extension for LinkedIn and WebSales Intelligence DashboardAccount-Based Prospecting ToolsContextual Data for Outreach PersonalizationJob Change and Trigger Event AlertsUnrestricted Data ExportCompany Signal MonitoringDo-Not-Call Registry ComplianceAPI for CRM and Data Stack IntegrationIdeal Customer Profile BuilderData-as-a-Service for Enterprise Warehouses
How to Use Cognism
1Request a demo and configure your Ideal Customer Profile
2Build targeted prospect lists using Cognism's global database and intent filters
3Verify mobile numbers automatically using Diamond Data verification
4Connect Cognism to your CRM and sequencing tools for real-time enrichment
5Reach prospects on their verified direct dials and personalize outreach with contextual data
✅ Best For
- B2B sales teams at mid-market and enterprise companies selling into EMEA markets who need GDPR-compliant data with Diamond-verified mobile numbers that actually connect
- SDR teams in regulated industries like finance, healthcare, and legal who need compliant direct dials rather than AI-predicted numbers that fail compliance checks
- Revenue organizations that prioritize mobile connect rates and data accuracy over raw database volume and want unrestricted exports without per-record credit caps
❌ Not For
- Small teams or US-focused startups looking for a self-serve, budget-friendly prospecting database, as Cognism is priced for mid-market and enterprise buyers
- Teams whose primary market is North America and who do not need EMEA data coverage, where alternatives like Apollo may offer broader contact volume at a lower price point
Reviews
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Pricing
FlexContact sales
- ✓Pay for data you use
- ✓credits-based
UnlimitedContact sales
- ✓Unrestricted exports
- ✓full global database
- ✓all filters
EnterpriseCustom
- ✓API access
- ✓data warehouse delivery
- ✓dedicated CSM
Prompts to Try
Find 200 Chief Information Security Officers at financial services companies in the UK and Germany with verified mobile numbers
Enrich all new Salesforce leads this week with Cognism Diamond Data and intent signals
Show me all companies in my target list that are currently showing intent for cybersecurity solutions
Use Cases
An enterprise SDR team uses Cognism's Diamond Data to call 150 verified direct mobile numbers in a week instead of hitting gatekeepers, achieving a 45% connect rate compared to 12% with their previous database provider.
A UK-based SaaS company uses Cognism to identify 300 CISO contacts at regulated financial services firms across Germany, France, and Spain with GDPR-compliant data, and launches a personalized outreach campaign that generates 18 qualified pipeline opportunities.
A RevOps manager uses Cognism's CRM auto-enrichment to automatically update 5,000 stale HubSpot contacts with fresh job titles, verified emails, and direct dials every 30 days, eliminating data decay and reducing bounce rates by 62%.
An account executive uses Cognism's intent data to identify that a prospect account she has been trying to reach for 3 months just started researching competitors, calls the verified mobile on file, connects on the first attempt, and books a demo that afternoon.
A demand gen director uses Cognism's technographic filters to build a list of 500 mid-market companies using a specific legacy ERP system, then launches a targeted campaign positioning their product as the modern replacement and generates 40 inbound demo requests in 6 weeks.
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