Shopify Magic
FreeAI suite built into Shopify that writes product descriptions, edits images, creates emails, and powers the Sidekick commerce assistant.
What is Shopify Magic?
Shopify Magic is a suite of AI-powered tools embedded directly into the Shopify platform, designed to help merchants start, run, and grow their ecommerce business faster. It includes Sidekick, a 24/7 AI commerce assistant that can analyze store data, answer business questions, and execute tasks like setting up discounts or editing themes. Shopify Magic also generates SEO-optimised product descriptions from bullet points, removes or replaces product photo backgrounds instantly, creates personalized email campaigns with AI-optimized subject lines and content, and suggests the best time to send emails for maximum opens. Available free to all Shopify merchants regardless of plan, it is deeply integrated with store data so every suggestion is relevant to your specific catalog, customers, and performance metrics.
Key Features
Integrations
How to Use Shopify Magic
✅ Best For
- Shopify merchants of all sizes who want AI natively inside their store workflow without adding extra tools or subscriptions.
- Busy DTC founders and solo store owners who need to produce quality product copy, edited product photos, and marketing emails without hiring a copywriter or designer.
❌ Not For
- Merchants not on Shopify who need a standalone AI content or image tool that works across platforms.
- Teams looking for deep AI customization, fine-tuned brand voice models, or advanced analytics beyond what Shopify's built-in data provides.
Reviews
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Pricing
- ✓Included with all Shopify plans
- ✓no extra charge
Prompts to Try
Write a product description for a handmade soy candle with a vanilla and sandalwood scent
Generate an email subject line for our summer sale — up to 40% off
Remove the background from this product photo and place it on a clean white surface
Use Cases
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