Compare Relay.app vs Zapier

Both tools in AI Workflow Automation
Pricing

Pricing Comparison

Relay.appRelay.app
Free$0

200 steps/month, 500 AI credits, 1 user, all integrations unlocked

Professional$19/mo

750 steps/month, 5,000 AI credits, 1 user, all features

Team$59/mo

2,000 steps/month, up to 10 users, shared workflows and app connections

Enterprise$Custom

Custom usage limits, custom integrations, automation consulting, dedicated Slack channel

ZapierZapier
Free$0

100 tasks/month, two-step Zaps, unlimited Tables and Forms

Professional$19.99/mo

Multi-step Zaps, unlimited premium apps, webhooks, AI fields

Team$69/mo

25 users, shared workflows and connections, SAML SSO, priority support

Enterprise$Custom

Unlimited users, advanced admin controls, observability, annual task limits

Features

Feature Comparison

Relay.appRelay.app
Human-in-the-Loop StepsApproval WorkflowsAI Chat BuilderVisual Workflow EditorAll Integrations IncludedAI AgentsMulti-Step WorkflowsConditional PathsWeb ScrapingAI Content GenerationShared App ConnectionsTeam WorkspacesWebhooksError DetectionData EnrichmentSlack ApprovalsWorkflow TemplatesSOC 2 Compliance
ZapierZapier
Multi-Step Zaps9,000+ IntegrationsZapier AgentsAI ChatbotsZapier TablesZapier FormsVisual CanvasPaths BranchingFiltersFormatterWebhooksCode StepsZapier MCPZapier SDKCopilot BuilderVersion HistoryShared WorkspacesSAML SSO
Fit

Best For & Not For

Relay.appRelay.app
✅ Best For
Operations and finance teams automating processes with real consequences, such as refunds, discounts or contract sends, where a human must approve before execution
Customer support leads who want AI to draft replies at scale while a person reviews tone and accuracy before anything reaches a customer
Small teams that want every integration unlocked from day one instead of discovering their key connector is behind a premium tier
Managers introducing automation into a risk-averse organisation, where visible approval gates are what make adoption politically possible
❌ Not For
High-volume automation users, since step limits are modest compared to competitors and heavy workloads outgrow the plans quickly
Teams needing the broadest connector library, because Relay covers roughly 100+ integrations versus thousands elsewhere
Anyone running credit-heavy AI workloads like image or video generation, which consume credits at a rate that makes budgeting difficult
Developers who want self-hosting, source access or deep custom code execution inside workflow steps
ZapierZapier
✅ Best For
Non-technical operations and marketing teams who need the widest possible app coverage and want automations live the same afternoon they think of them
Small businesses without a dedicated automation engineer, where reliability and support matter more than squeezing out the lowest cost per action
Founders and agencies who need to connect long-tail SaaS tools that narrower platforms simply do not have connectors for
Teams standardising on one platform for automation, data tables, forms and AI agents instead of stitching four vendors together
❌ Not For
Teams running high-volume workflows, because task-based billing charges for every single action and costs climb sharply past a few thousand runs a month
Engineers who want to self-host, own their data infrastructure or inspect the source code, since Zapier is closed-source and cloud-only
Developers who need long-running compute or heavy custom code, as code steps are capped at short runtimes
Anyone needing granular loop, iterator and error-branching control that a node-based canvas like Make or n8n provides
Availability

Platform & Accessibility

Relay.appRelay.app
web-basedapi
ZapierZapier
web-basedapichrome-extension
Use & Audience

Tasks & Who It's For

Integrations

Integrations

Relay.appRelay.app
Communication
SlackGmail
CRM
HubSpotSalesforce
Writing & Docs
Notion
Database
Airtable
Data & Spreadsheets
Google Sheets
E-commerce
Stripe
Project Management
Linear
Other
OpenAIAnthropic
Webhooks & API
Webhooks
ZapierZapier
Communication
SlackGmail
Data & Spreadsheets
Google Sheets
CRM
HubSpotSalesforce
Writing & Docs
Notion
Database
Airtable
E-commerce
ShopifyStripe
Project Management
Asana
Customer Support
Zendesk
Other
OpenAI
Use Cases

Real-world Use Cases

Relay.appRelay.app
1
Ines heads finance ops at a 60-person SaaS company. Her Relay workflow drafts every refund over $200, pings her in Slack for one-click approval, then executes it in Stripe, cutting refund turnaround from four days to under an hour with zero unauthorised payouts.
2
Bram runs customer support at an online marketplace. AI drafts replies to routine tickets and his agents approve or edit them in Relay, letting a team of three handle the ticket volume that previously needed five.
3
Chidi manages content at a B2B agency. His workflow generates draft LinkedIn posts from published blog articles and holds them for the client's sign-off, which ended the endless email threads about approving copy.
ZapierZapier
1
Priya runs a 4-person design studio and was losing enquiries in her inbox. She built a Zap that pushes every website form submission into Airtable and posts a Slack alert, and her team now replies to new leads within 12 minutes instead of two days.
2
Marcus manages e-commerce ops for a home goods brand. He set up a Zap that watches Shopify for orders over $500, creates a HubSpot deal and assigns a follow-up task, which lifted repeat purchase rate on high-value customers by 18 percent.
3
Aisha, a recruiter, connected her Typeform application form to Google Sheets and Gmail through Zapier. Candidates now get an acknowledgement email in under a minute and she stopped losing applicants to slow response times.
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